Another form of affiliate marketing is what I like to call related affiliate marketing. This is where you have some sort of presence online, whether it’s through a blog, a podcast, videos, or whatever – and you have affiliate links to products related to your niche, but they’re for products you don’t actually use.
Back when text link ads were a big deal, I remember seeing every single “make money online” website with a 125 x 125 pixel advertisement for text link ads. Most of these sites did not actually use the text link ad service on their own sites. On many personal finance blogs, you’ll see a lot of different affiliate advertisements for things like ING, Everbank, LendingClub, and numerous other financial institutions. I doubt that every person who places one of those links on their blog actually uses each of those products and services.
And that’s ok.
Placing affiliate links on your site that are related to your niche is a great strategy to earn an extra income. Whether it’s in the sidebar in banner form, or in a text link at the bottom of your blog post, because you have a website and some authority, people will trust you and your decision to place the ad on your site.
I do have a few of these kinds of links scattered throughout this site. In the sidebar, you’ll see (at the moment) an ad for a “How to Make an iPhone App” product. Many of you know I do have a few iPhone apps that generate an income for me each month, but I did not use this product. I do, however, personally know the owner, which is why I trust him and decided to place that ad there.
Related affiliate marketing is great, but I can tell you that 95% of my affiliate marketing comes from the last type of affiliate marketing I’d like to talk about…
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